The Open Exchange with Paul Martinez

Homeowner Secrets with Colin Potter | Remodeling, Insurance Claims & The “Always Forward” Mindset

Paul Martinez

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Contractor and business owner Collin Potter returns to share his perspective on scaling a remodeling business, helping homeowners avoid costly mistakes, and how his “Always Forward” philosophy shapes both work and life.

In this conversation, we cover:

Why scaling a business at the right pace matters

The biggest home maintenance issues homeowners overlook

How to navigate insurance claims without losing money

The rise of Accessory Dwelling Units (ADUs) and what they mean for families

Lessons Collin has learned as an entrepreneur in the trades

Whether you’re a homeowner looking for remodeling advice or someone curious about the future of housing, this episode delivers practical insights and stories from the field.

👉 Subscribe for more conversations that mix business, personal growth, and real stories.

⏱️ Chapters

00:00 – Welcome back with Collin Potter
00:08 – The struggle of scaling a business the right way
01:00 – Training challenges and SOPs in construction
02:16 – Role of social media in scaling and branding
05:09 – Homeowners finding contractors through content
05:34 – Full rundown of remodeling services offered
06:13 – The hidden risks of gutters & mulch
08:13 – Common homeowner issues with water damage
11:06 – Biggest mistakes with insurance claims
13:11 – Replacement cost vs. actual cash value explained
15:27 – Rebuilding older homes: modern vs. vintage
18:20 – Turning stressful claims into homeowner wins
20:16 – Why homeowners wait too long to call contractors
23:16 – What is an ADU? The rise of accessory dwellings
26:42 – ADUs as a solution for family care & rental income
29:26 – Remodeling vs. building an ADU
30:24 – The “Always Forward” mindset in life & business
32:22 – Roof age, insurance, and shrinking coverage windows
35:46 – Affordability challenges for today’s homeowners
36:46 – Navigating messy projects with mindset
38:12 – Deductibles, claims, and when to pay out of pocket
41:09 – Building trust through relationships with clients
43:12 – Humanizing your brand on social media
44:01 – The value of showing all levels of work
44:13 – One thing every homeowner should check this week
45:20 – First conversation to have with your contractor
45:48 – Advice for overwhelmed homeowners starting remodels
46:12 – Toughest lesson as an entrepreneur
46:46 – What Collin wants clients to know about his business
47:27 – What sets Collin and his crew apart
48:24 – Where to find Collin online

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Email: Theopenexchangepodcast@gmail.com
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🎙️ Other ways to listen:

Apple: https://podcasts.apple.com/us/podcast/the-open-exchange-with-paul-martinez/id1733876904

Spotify: https://open.spotify.com/show/1Qh1HPG7IF9vlI1Sy21gST


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